STUDIO HEAD OF PRODUCTION & BUSINESS DEVELOPMENT

HYPE ANIMATION is a top CGI content producer of Brazil, producing mainstream tv series and feature films, with content broadcast in Europe, Latin America, North America, Middle east and China.

Studios productions

Roll

Head of Production (2023)

Main Responsabilities

• Lead production departments

• Budget, schedule and management

• Well being of team

• Department liaison

• Client relationship

• Outsource search

Challenges

• Big productions with deadlines too short

• Production stuck with departments irregular flow

• Shortage of workforce in animation and other departments

• Team burnout

  
  

Solutions

• Big productions with deadlines too short

  We had to get close to our clients and broadcasters to find more resonable deadlines considering a better production planning and the challenge of a burned out team from a first season delivery.

• Production stuck with departments irregular flow

  We improved the planning and time management of the departments along with the use of some outsource to keep the production pace.

• Shortage of workforce in animation and other departments.

  I managed to find several resonable studios to outsource animation and layout, getting studios from India and Middle east. The top management of the relationship and communication with the outsource studios was fundamental to build an overall flow and therefore reaching the new deadlines.

• Team Burnout

  As Head of Production, I made the effort to be in several production meetings to speed up the top decisions and solutions and to build an horizontal environment with collective inputs and focus on the team well being.

Roll

Business Developer of Hype Animation and Los Amigos (2019 to present day)

Main Responsabilities

• Animation service prospect

• Bidding

• Client relationship

• Business strategy

• Product research and broadcast strategies

• Attendance to market events

Challenges

• Build trust for long term projects

• Find the right client and partners

  
  
  
  

Solutions

• Build trust for long term projects

  Trust comes from long term relationship through common values. So being present in the main market events since 2016 allowed me to build a strong network based on my philosofies of keeping the feet on the ground and always looking at the big picture.

• Find the right client and partners

  To find good clients in the creative industry it's important to understand that there is no pot of gold in the end of the rainbow. A good client is not in the promises of high rates but they are instead those who most understand what they want and the path to reach it, respecting your work and your time.

  For outsource partners the main strategy is to spread work in more than one studio, to avoid eventual production flow oscilations.